While opponents of affirmative action say it decreases equity because of higher standards put on some racial groups, it is imperative that colleges consider race in their admissions to ensure diversity. Race should, however, play a reduced role in acceptance, and instead be a way to understand an applicant in a holistic context.

Universities are businesses, and high-level colleges market themselves using their name.

There were five minutes of overtime left in the game. Loud, “Let’s go Bruins!” chants could be heard from anywhere in the T.D. Garden in Boston, Mass. I kept looking at the game clock, willing the...